Positioning & Lead Generation By Chris Do – The Futur – Free Download Course
Let’s build awareness for your services, market to a global audience, and command a price premium through strategic positioning and lead generation.
✅ About This Course:
✅ Course Author: Chris Do – The Futur
✅ Official Course Price: $699
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 19.56 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
• 43 Videos
• Over 5 hours of content
• Workbook PDF
• Exercises and Prompts
• Additional Resources List
• Lifetime Updates
Clients are looking for you right now. But how will they find you? Two words- meaningful differentiation. Learn the strategies to position your business in a way like no other and attract more qualified leads at a higher price premium.
PLAN YOUR MARKETING
Lean into your expertise
Focus on where you already shine. Chris will share exercises to help you determine where your expertise lies and share strategies for boosting your reputation so you become an obvious choice to leads.
Determine Your Smallest Viable Audience
It’s time to find your Goldilocks spot. Not too big of a market, and not too narrow. Find the market for your service that’s just right.
You want to be where your people are
Know where your clients are hanging out so you can go to them instead of relying on clients randomly finding you.
Capitalize on Opportunities
Who’s your competition? Who are they neglecting? What opportunities are they missing out on? Work through exercises with Chris to develop a space that your business will dominate.
Map out your customer journey
Develop a roadmap that will turn prospects into clients through permission marketing strategies without an ad-spend budget.
Who is this for?
Whether you’re just launching your service-based business or scaling your agency, this course will make it easier for you to get found, and once you’re found, give leads a reason to care.
One of the things that was missing from my flagship program, Business Bootcamp, was the ability to find clients. You can be an expert at sales and negotiation and pricing, but those skills are irrelevant if you aren’t generating a consistent stream of qualified leads.
So I did a deep dive and made sure that my own strategies for attracting clients aligned with today’s marketing thought leaders. And my theories were confirmed- you need to be super specific about who you are, who you serve, and why it should matter.
If you narrow down your target, you’ll be able to speak to leads in a more authentic way. They’ll feel understood. They’ll feel taken care of.
So don’t be afraid to make the difficult business decision of specializing. Make a commitment to serving a very specific industry with a very specific type of service. This is how you’ll gain authority, build expertise, and grow your business.
Go from the world’s best kept secret to the booked-out-go-to in your industry. Get access to positioning and lead generation strategies based on decades of agency experience and marketing expertise.
Move through the modules at your own pace, on your own time. You’ll have lifetime access to the course, so jump back in whenever you need a refresher.
Part 1: Positioning
Follow along with exercises and prompts designed by Chris Do to help you analyze your strengths, boost your expertise, and determine your positioning so you are drastically and meaningfully different than your competition.
Bonus: Positioning with Ben and Matthew
Not sure who you want to work with or what kinds of projects you want to fill your pipeline? Join Ben Burns and Matthew Encina as they go through what strong positioning looks like, the seven deadly sins of positioning, and provide exercises to help you determine your perfect positioning.
Part 2: Lead Generation
Create a marketing plan based on clear positioning and permission marketing, allowing you to build a tribe of loyal clients willing to pay a premium for your services.
Bonus: Lead Generation with Ben and Matthew
Ben and Matthew are back, and in this bonus lecture they’ll be covering the basics of lead generation, how to build relationships that matter, and run through exercises to help you determine your perfect positioning.
Bonus: Q&A Recording Session
Watch as Futur students get their hottest questions on positioning and lead generation answered by Ben and Matthew in a prerecorded workshop session.
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You can find more details about the course according to the sales page.