The PPC University Program By Mina Elias – Free Download Amazon Course – Trivium Group
Our PPC University program is an online course that will teach you how to run successful pay-per-click (aka PPC) campaigns for Amazon.
✅ About This Course:
✅ Course Author: Mina Elias
✅ Official Course Price: $995
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 10.08 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
SECTION 1 – Introduction to PPC
🟢The Goal of PPC
🟢PPC Overview
SECTION 2 – Understanding Campaigns
🔵General Strategy
🔵How Buyer Psychology affects PPC
🟢The Different Types of Ads on Amazon
🟢Campaign Manager Overview
🟢Creating a Campaign
🟢Campaign Naming Convention
🟢Campaign Bidding Strategies
🟢Auto Campaign
🟢Manual Keyword Campaigns
🔵Exact Campaigns
🔵Broad Campaign
🔵Phrase Campaigns
🟢Product Targeting Campaign
🟢Category Targeting Campaign
SECTION 3 – Targeting and Match Types
🔵Product Targeting Based on Auto
🔵Product Targeting Based on Amazon Suggestions
🔵Product Targeting Based on Who is Targeting Us
🔵Product Targeting based on Adjacent Categories
🔵Product Targeting Based on Competitors
🔵Brand Campaigns
🟢Brand Protection Campaigns
SECTION 4 – Research and Product Ranking
🟢Helium 10 Keyword Research
🔵Why You Should Continuously Launch New Campaigns
🟢PPC Launch Strategy
🔵Using PPC to Upsell
🔵Using PPC to Rank
🟢Tracking Organic Ranking
🟢Using PPC to Influence Organic Rank
SECTION 5 – Reports and Optimization
🟢Search Term Report Explained
🟢Adding Negatives from STR
🟢Launching Profitable Search Terms from STR
🔵Negative Keywords
🔵How to Handle Bleeders
🟢Optimizing Bids in Campaign Manager
🔵Bulk Sheets Explained
🔵Bulk Sheet Optimization
🔵Bulk Sheets Optimization
🔵Main Sales Drivers
🟢Advertised Product Report
🔵Placement Reports
🟢Placement Optimization
🔵Continuous Improvement
🔵Refreshing Bids Every time Listing is Optimized
🟢Weekly Optimization Process
SECTION 6 – Analytics and Data Interpretation
🟢Calculating Cost Per Conversion
🟢Calculating ACOS and TACOS
🟢Sessions and Unit Session Percent
🔵Tracking Sessions and Unit Session Percentage
🟢Building an Analytics Tracker
🟢Different Scenarios in Analytics
SECTION 7 – Demand Side Platform (DSP)
🟢What is Amazon DSP
🟢DSP Creatives
🟢Creatives – La Pura
🟢LaPura Attaching Creatives
🟢Dynamic Creative Creation Pt.1 (Standard Desktop)
🟢Dynamic Creative Creation Pt2 (AAp_O&O)
🟢DSP Line items
🟢Lapura – Line Item Creation
🟢DSP Orders
🟢LaPura Creating an Order
🟢DSP Audiences
🟢Audiences La Pura
🟢Audience Creation
🟢DSP Supply Sources
🟢LaPura Create Advertiser
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You can find more info on the sales page here.
