Practical User Research & Strategy By DesignerShip – Mizko – Free Download Course Updated – Michael Wong
Get all the skills you need for user research and product strategy with confidence!
PS: If you want, you can also download for free the course Ultimate Figma Masterclass by DesignerShip here.
✅ About This Course:
✅ Course Author: Michael Wong – Mizko – DesignerShip
✅ Official Course Price: $650
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 19.46 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
Learn and practically apply the research and strategic process used and refined by Michael over the last decade.
Benefits:
Accurately pin-point your users’ needs, preferences and motivations.
Make informed design decisions with a data-driven approach.
Stronger and more aligned conversations with stakeholders.
Work closer with product managers, developers and marketers.
Leverage interviews and research tactics to form better ideas.
Stay at the forefront of the business by being in-touch with customers.
Accelerated career growth by becoming a well-rounded UX designer.
Course curriculum:
MODULE 1
Set your learning goals
Jump straight into induction videos and set your intentional learning goals for the course.
MODULE 2
Form a foundational understanding
Learn how Michael and his team leveraged research and design to help launch Autotrader AU, which was later acquired by eBay.
MODULE 3
Build a research strategy (deep-dive)
Start your real project challenge by building a real-world and bullet-proof research strategy that includes defining clearer problems, strategic questions to ask and more.
MODULE 4
Prepare yourself for real user interviews
Learn how to form effective selection criterias, where to find your participants and even unlock a recorded and documented user interview to learn how Michael does it in the real world.
MODULE 5
Start talking to real customers!
Execute your user research strategy and dive deep into the process of speaking to real customers, building industry knowledge and preparing for secondary research.
MODULE 6
Synthesise your research (deep-dive)
It is time to put on your design, marketing and business hat on. Learn how to methodically synthesize your research and run additional secondary research tactics including a competitor analysis to form pragmatic strategies and recommendations.
MODULE 7
Product Strategy
Product strategy overview
Diffusion of Innovation (Expanded)
Minimal Viable (Valuable) Products (Expanded)
Building stakeholder confidence
MODULE 8
Additional Research Methods
SER research – Surveys
Additional Frameworks – UX Audits
MODULE 9
Claim your certificate!
INCLUDED:
Certificate upon completion [Not Included]
Project exercise files
Reach-out template
Question starters template
Customer journey map template
Competitor analysis template
Foundational report template
Prioritisation matrix template
A real user interview recording
Lifetime updates
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You can find more info on the sales page here.
