Behavior Design Online Course By Dr. BJ Fogg – Free Download
In this online course, Stanford innovator BJ Fogg, PhD, teaches how to design for any behavior challenge you face!
✅ About This Course:
✅ Course Authors: Dr. BJ Fogg & Stephanie Weldy
✅ Official Course Price: $299
✅ Free For Our VIP Members? : Yes
✅ Download Links : Mega & Google Drive
✅ Course Size : 7.53 GB
✅ Updatable? : Yes, all future updates included.
✅ Sales Page : You can check at the bottom of this page.
🏆 Here’s What You Get & Learn With This Course:
8 learning modules on how to systematically design for behavior change.
75 short video lessons with BJ Fogg & Stephanie Weldy.
15 unique worksheets, templates, scripts, and digital tools.
6 months access to all the course content.
Course Curriculum:
1: Welcome to Fogg Behavior Design (a practical overview)
2: Applying the Fogg Behavior Model to work projects
3: How motivation & ability influence behavior change
4: Fogg’s step-by-step methods for achieving behavior results
5: How to focus your team on behaviors that matter most
6: The two keys to lasting change (Fogg Maxims)
7: Designing for habits & customer engagement
8: How to use Fogg Behavior Design each day at work
⭐✅ Quick Course Review – Is It Worh It? :
The Behavior Design Course by Dr. BJ Fogg stands out because it’s built on a framework that’s been used for years in real product and behavior change work, not just theory. The core idea is actually pretty simple at its surface: human behavior can be understood and designed through a structured system instead of guesswork. That’s where the value comes in, especially if you’ve ever tried to improve engagement, habits, or user actions without really knowing why things stick or fail. The fact that this system was originally taught at Stanford adds credibility, even if the “millionaire maker” label feels a bit overplayed.
What’s interesting here is the focus on breaking behavior down into clear components like motivation, ability, and triggers, then turning that into an actionable design process. Instead of vague psychology talk, you get a step-by-step way to approach real problems in products, teams, or customer journeys. The short lessons, templates, and structured modules make it easier to apply quickly, which is probably one of its strengths. That said, because it’s so structured and model-based, it might feel a bit rigid for people who prefer more experimental or intuitive approaches, especially in creative fields.
The course also benefits from the sheer volume of real teaching material behind it, pulled from years of workshops and applied sessions. That gives it a more practical feel compared to many academic courses that stay too abstract. At the same time, the density of ideas means it’s not something you just skim through casually if you actually want results. It rewards people who take notes and apply it directly to real projects, whether in product design, marketing, or behavior-focused work.
💡✅❓ Who Is This Course For?
Product Managers improving user retention and engagement
Digital Marketing pros optimizing conversion and funnels
UX Designers building habit forming product experiences
Startup founders chasing product market fit faster
Coaches helping clients build lasting behavior change
Growth operators improving activation and retention rates
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You can find more info on the sales page here.
